Story

 

 

Buongiorno. That´s what I thought I was saying, but it turned around in my head John Borno. It became a name that personified courage, both unyieldingness and self-belief.

John Borno Clothing's journey started back in 2014, as a vision in my mind to create a cool brand that would personalize my mindset and attitude in life. The path has been a bumpy road with ups and downs, but when you are determined to achieve something, it doesn’t matter how long it takes to turn that dream into reality.

The slogan "Be The Brave One" tells about those who are unafraid to express themselves and face life's challenges head-on. Drawing inspiration from streetwear fashion, the brand crafts clothing with an urban, contemporary style.

Quality is a cornerstone of John Borno Clothing. The brand prioritizes the use of high-quality materials to ensure that its clothing is not only fashionable but also durable and comfortable for wearers.

The brand's mission revolves around empowerment and individual identity. Through clothing, John Borno aims to inspire wearers to embrace a brave and fearless attitude. Our clothing allows people to express their unique identity and personality while feeling empowered to be themselves. The brand offers a range of clothing options that reflect a sense of confidence and courage.

John Borno Clothing encourages individuals to "Be The Brave One" and express their identity with style and fearlessness.

Always start your day grateful for a new opportunity and say 'Buongiorno' to the world!